Most business owners are focused on the day-to-day tasks of running their business, leaving the thought of optimizing updating or securing their website in the back burner or on their long to-do list.There are several reasons why a business owner would want to update their...

Data-driven marketing is an internet marketing method which utilizes multiple data points for campaign optimization, it takes the guesswork out of marketing and focuses on marketing methods and outlets that work. Utilizing a data-driven marketing approach ensures that all campaigns are highly-optimized, reducing and eliminating...

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