Search Engine Optimization (SEO) is the process of increasing your websites position in the search engines results (Google, Bing, Yahoo). Having strong search engine rankings improves your businesses visibility, driving new customers and making it easy for current customers to find you. SEO is essential for every business in the modern internet age.
SEO is a great way to driving more business, without spending a dime on advertising since all traffic to your website from organic search results is 100% free. The process of achieving favorable search engine rankings has drastically changed over the years and is changing every single day as search engines make adjustments to their ranking algorithms.
Many of the old SEO techniques don’t work today, which is why it is important to retain an SEO company that is not only proficient in modern-day SEO techniques, but an SEO company who is also constantly adapting to the search engine ranking algorithm changes.
WebByte Medias data-driven approach to Search Engine Optimization is designed to last, don’t let a search engine algorithm change affect your rankings. Stay ahead of the curve, and consistently drive new leads.
WebByte Media is a data-driven marketing company, we let the data dictate our marketing efforts. Data-driven marketing methods ensure that all SEO methods we implement actually work, and will continue to work well into the future. We use the Google search engine guidelines as the foundation of our SEO efforts, high-quality, unique and relevant content for your website and authoritative links from reputable websites for off-page Search Engine Optimization.
You may have received emails offering SEO services, saying they will send thousands of backlinks to your website, this is an outdated SEO method and will cause your website more harm than good. Today, sending massive amounts of spammy backlinks to your website will only hurt your organic rankings, making your website nowhere to be found.
WebByte Media stays ahead of the curve, constantly monitoring search engine algorithm and result changes. This gives us insight into the SEO changes to come, and allows us to adjust for them ahead of time. This way, your websites rankings and traffic doesnt decrease when new search engine algorithm changes are applied.
How does SEO work?
There are thousands of factors that go into SEO, but these can be broken down into two main parts of SEO, on-page SEO which is your website and off-page SEO which are other websites that link to your website. In order to have a successful Search Engine Optimization campaign, both of these factors need to be properly optimized and constantly monitored and adjusted.
Only focusing on on-page or off-page SEO will likely result in an insignificant rankings change, if any at all. WebByte Media fully optimizes both on-page and off-page SEO with all of our Search Engine Optimization packages.
The first stage of SEO is your website, first off your website needs to load fast, be easy to navigate and have all relevant information a potential customer would need. An emphasis is placed on having high-quality, unique and relevant content for each and every service you offer.
WebByte Media will create and optimize all relevant meta tags, rich snippets, alt tags, headings, HTML markup, multimedia and more. We have a checklist of over 50 items that must be completed before we deem the first phase of on-page SEO completed.
As your SEO campaign progresses WebByte Media will make design and content tweaks, these tweaks will be based on analytical data from your website visitors as well as changes and fluctuations in the search engines.
WebByte Media constantly maintains and adjusts your on-page SEO, we don’t believe in a “set it and forget it” mentality. We constantly optimize and improve your website design and content in order to improve search engine rankings and your website conversions.
Off-Page Search Engine Optimization (SEO)
Off-page SEO consists of all websites that reference or link to your website. The first stage in off-page SEO is the evaluation of all existing links to your website. Each and every link to your website is analyzed to ensure it has a positive effect on your SEO.
Any backlinks that may have a negative SEO impact will be disavowed through the google webmasters disavow tool, this essentially tells the search engines that we do not approve of the backlink and instructs them not to consider them as valid, this negates their potentially negative effect.
Once the current off-page condition has been evaluated and adjusted we will be building new backlinks to your website. We will create over 100 business directory listings overtime on sites like Yelp, Yahoo Places, Bing Places, Google Places, Yellow pages and more. The creation of the directory listings helps the search engines associated your website and business with certain products or services.
We will also create high-quality, unique, traffic-driving backlinks from authoritative websites. These backlinks serve two purposes, first, they will drive new visitors to your website. They will also show the search engines that reputable websites are linking to you, this is a strong positive indication that your website is trustworthy and deserves higher search engine rankings.
SEO is an on-going process, this ensures that you are always ahead of the curve. Many businesses will do SEO, stop and then find their competitors to be outranking them just a few months later. WebByte Media ensures you stay ahead of your competition by constantly improving your SEO, and monitoring what your competitors are doing.
Let’s Get Started
If you want to improve your SEO with an industry leader call us. We do not lock you into a long term contract because we are confident in our ability to generate favorable SEO results. All of our marketing agreements are a simple 30-day cancellation notice, our ability to constantly deliver favorable results and keep our clients happy is why we are able to offer such aggressive and competitive SEO services.
Start generating new business today, call WebByte Media.